Every website is different, but to give you an idea of costs
Costs for a typical WordPress site
Typical means a homepage, about us, services, contact, privacy policy etc.
Option 1 £1400 – based on a pre-made theme from a marketplace like ThemeForest
Option 2 £2500 – based on converting a pre-existing HTML template into WordPress
Option 3 ~£3500 to £5000 – build a theme from scratch based on a supplied design/layout
Option 4 £CALL – Design and build a custom theme
Any premium plugins are charged extra, from experience this normally equates to approx £120
SEO Work
Costs as follows for creating additional pages to increase rankings for specific search phrases. These costs are dependent on sufficient content (approx 1,000 words) being available, specifically content related to the services provided.
Initial page – £150
Subsequent areas pages – £45 per page
Website Hosting
Option 1 £100 pa – regular shared hosting, will share a server (IP address). Email storage limited to 400MB
Option 2 £180 pa – Non-shared hosting account, your site will be the only site hosted on the IP address, same hardware spec as above but with 10GB storage
Option 3 £250 pa – Fast Cloud Hosting, your site will be the only site hosted on the IP address.
Email Hosting
Email has evolved from once being bundled in with hosting to being something that is outsourced. Depending on requirements, hosting options 1 and 3 will need an external email service:
Google Apps – £3.30 per email account per month
Microsoft Office 365 – £3.10 + VAT per email account per month
There is a £30 admin charge for setting an external email provider up.
SSL Certificate
With website hosting options 1 & 2 they cost £40/year. With hosting option 3, an SSL certificate is available for free.
There is a £30 admin charge for setting an SSL certificate.
WordPress backup and updates
£250 / year – I keep 5 weekly backups on remote storage and update any plugins or WordPress core updates.
Email Templates
Custom MailChimp template with editable areas – £250
Hourly Rates
I charge out my time at £60 / hour